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B2B Insight Blog

Insights into Business Communications Strategies

Copyright 2006


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Top 5 Lessons from the Wall Street Journal’s Reputation Rankings

Posted Friday February 2, 2007, 12:17 pm, Over one day old
What should be noted as significant is that only some of the reputation variables fall directly under the communications function.  However,  all of them impact the reputation and are areas in which communicatoins professionals should be providing qualitative and quantitative counsel.

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Netvibes review: Collaborative News and Information Tool

Posted Friday February 2, 2007, 12:17 pm, Over one day old
The same shared tabs can also contain a series of business tools for sharing information.  Some of our favorites modules are del.icio.us for sharing site links, Webnotes for leaving daily notes on news on the same page, box.net to share information and a calendar to note major events.

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Reputation Risk Management from the Harvard Business Review

Posted Tuesday January 30, 2007, 12:17 pm, Over one day old


Read Reputation Risk Management from the Harvard Business Review (Links)

Reach vs Perception: Changing attitudes and behaviour

Posted Tuesday January 23, 2007, 12:17 pm, Over one day old


Read Reach vs Perception: Changing attitudes and behaviour (Links)

Get Wize: Using product opinion data for reputation tracking

Posted Monday January 22, 2007, 12:17 pm, Over one day old


Read Get Wize: Using product opinion data for reputation tracking (Links)

Apple Changes Core Corporate Positioning and No One Notices

Posted Tuesday January 16, 2007, 12:17 pm, Over one day old
Emily Nagle Green of The Yankee Group has a good article on the new positionnig and the fact that the bigger Apple Inc. news that was ignored in favor of   the iPhone.   

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Edelman’s Blog Research May Clarify the Hype

Posted Sunday January 7, 2007, 12:16 pm, Over one day old


Read Edelman’s Blog Research May Clarify the Hype (Links)

Hype Curve: Second Life Trends Downward

Posted Friday January 5, 2007, 12:16 pm, Over one day old


Read Hype Curve: Second Life Trends Downward (Links)

Can Mike Arrington Make Forums Hot (Again)?

Posted Friday January 5, 2007, 12:16 pm, Over one day old


Read Can Mike Arrington Make Forums Hot (Again)? (Links)

Should bloggers grow up? Do we want them to?

Posted Thursday January 4, 2007, 12:16 pm, Over one day old


Read Should bloggers grow up? Do we want them to? (Links)

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