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B.L. Ochman's weblog - Internet and corporate blogging strategy, and online marketing trends, with news and commentary

B.L. Ochman's weblog - Internet and corporate blogging strategy, and online marketing trends, with news and commentary.


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Improv Everywhere - Human Mirror - Fun But No Marketing

Posted Monday July 7, 2008, 1:15 am, Over one day old


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Cellphone Popcorn Video: Clever Murketing Hoax or a Bad Move?

Posted Friday June 13, 2008, 2:55 am, Over one day old
Every brand hopes for one of these - but this one leaves a bad taste because what really happened is that four million people were duped. Because what does it matter if you get the attention of four million people if they wouldn't end up wanting to buy your product?

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Links for 2008-04-29 [del.icio.us]

Posted Wednesday April 30, 2008, 6:33 am, Over one day old
TwitterSnooze! v0.1

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Do I Have to Keep Doing This Forever?

Posted Wednesday April 30, 2008, 6:33 am, Over one day old
I've been thinking a lot about what the next phase of my career will be, since I've been doing Internet marketing strategy for more than 10 years. Lately, I feel like one of my very first clients who earnestly asked me "Now that this is successful, will I have to keep doing this forever?"

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NY Times Just Can't Bring Itself to Put CAAFlog Blogger Scoop in a Headline

Posted Thursday July 3, 2008, 2:05 am, Over one day old
Page One in today's NY Times (sub required, try Bug Me Not) "In Court Ruling on Executions, a Factual Flaw" Make that two factual flaws. The first one by the Supreme Court; the second by the Times, whose headline should read "CAAFlog Blogger Discovers Factual Flaw in Court Ruling on Executions."

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Prescription for Failure: Obscure ooVoo Switches to Paid Model

Posted Wednesday June 25, 2008, 2:55 am, Over one day old
Not the way ooVoo is doing it. ooVoo is an online video conferencing service where you can talk with up to six people at a time. But then ooVoo fell off most people's radar screen, until today, when its agency, Crayon, sent an email saying ooVoo is moving to paid for PCs now and for Macs in a year.

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McCain Hates Bloggers - He Says So

Posted Sunday July 6, 2008, 12:08 pm, Over one day old


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Got the Flu, No Blogging Today

Posted Wednesday May 7, 2008, 2:41 am, Over one day old


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Links for 2008-07-06 [del.icio.us]

Posted Monday July 7, 2008, 1:15 am, Over one day old
TechCrunchIT » Blog Archive » The Mysterious Grey Box On Gmail The Amazing Money Machine

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Skype's Laughter Chain is Sort of Funny - But It's Not a Viral Til It's a Viral

Posted Wednesday July 2, 2008, 1:35 am, Over one day old
Plug in your webcam, or the built-in camera on your Mac (eat your heart out PC people); watch the Laughter Chain video, as you film yourself watching it. Just about nothing that calls itself a viral video actually goes viral, so it remains to be seen what'll happen to The Laughter Chain....

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