Public Relations: Students + Practitioners + Academics
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Editors and journalists will often ask for a photo of the Chief Executive when references to the company are being made. | | | | |Although the head and shoulders shot will be used frequently, more exciting or adventurous shots of key people are also a useful item to have.
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Read Snap happy or picture perfect (Links)
Read Global warming changes attitudes to nuclear power (Links)
Ensuring that other colours can be overridden by visiting browsers is simple and should be part of good website design.| | | | |Pages containing few images also make business sense with organisations paying less for web-hosting. | |Where graphics are used they should be available to all web users.
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Read See it right (Links)
Some are unimpressed by the ego-centricity of some blogs; others see yet another?new media revolution? which they believe will be surpassed or bypassed in a few years? time.| | | | |We may be wrong, very wrong, and we will certainly not sit back and ignore what is happening in the blogosphere.
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Read Getting Students to Get Out (Links)
Television is not solely responsible for this, but it has played a part in the process. | | | | |Television has been called the great?leveller? - a medium that voraciously reduces material to its own frames of reference and concern with image, spectacle, surface and appearance.
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Read From Soap Box to Soap Opera (Links)
Why aren?t we doing things properly instead of just taking the easy option and going and burning the whole lot?| | | | |We?ve invested a lot of money in Waste Neutral and we build it in right through our whole supply chain.
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Read The Road to Eden (Links)
Perhaps they could use my business as a case study for students to work on?| | | | |2) Do you know of any large PR companies who would be willing to assist me pro bono or for a minimal fee?
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Read Spread the word about China's secret (Links)
| |Guest editor Kevin Overbury welcomes you to Behind the Spin Issue 13...| | | | | |Just a year ago? certainly two? few PR professionals would have really known what was meant by the terms blogging or RSS feeds or podcasts.
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Read What happens when the ?new media? isn?t new enough? (Links)
And for the PR industry it is time to recognise these modern news sources as a 999 emergency call! | | | | |The rise of citizen journalism on the internet in the past few years now means anyone can report news stories that only a journalist had the facilities to do before.
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Read Citizen media or the death of journalism? (Links)
Read New media and old skills: the way ahead for PR (Links)
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