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John Porcaro: mktg@msft

John Porcaro's unofficial weblog, covering Microsoft marketing, PR, Xbox, and my family. Even though I work in marketing for Microsoft, not everything accurately reflects the views
of my employer, my management, my co-workers.

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Twittering

Posted Wednesday April 25, 2007, 3:22 am, Over one day old

Oh, ya. I'm Twittering. www.twitter.com/johnporcaro. My reader? Twitteroo.

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Management Training

Posted Wednesday April 25, 2007, 3:22 am, Over one day old

This week, I'm at a four-day management "foundational" training event. I took a similar class several years ago, but since the company has changed so much, along with our culture, I assumed that the management principles have changed too.

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Ricky Gervais Trains Microsoft Employees

Posted Monday August 28, 2006, 7:23 am, Over one day old

Part one of two faux training videos for Microsoft UK employees featuring Ricky Gervais and Stephen Merchant in their roles from the BBC version of The Office

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The Long Tail of Video Games

Posted Saturday August 12, 2006, 1:41 am, Over one day old

By the way, I got a copy of the book, and have read most of it. Fascinating to anyone pondering how the world of marketing is changing because of the internet, and with the help of online communities

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Hanging out at Gnomedex

Posted Sunday July 2, 2006, 1:59 am, Over one day old

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WOMMA Basic Training

Posted Wednesday June 21, 2006, 1:38 am, Over one day old

Started out the day talking about ethics. The Word of Mouth Marketing Association talks about " The Honesty ROI." Honesty of Relationship Say how you're associated with the company. Don't say you're not if you're being paid to share your opinion online.

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Employee Reviews

Posted Wednesday June 14, 2006, 5:38 am, Over one day old

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WOMBAT

Posted Saturday June 3, 2006, 3:05 am, Over one day old

So for months I've wanted to get more involved with the Word of Mouth Marketing Association ( WOMMA ), so what better way to jump in than to offer to do a case study at the upcoming conference in San Francisco?

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Has it Really Been Two Months?

Posted Tuesday May 16, 2006, 5:13 am, Over one day old

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