A recipe for reinventing newspapers
Posted Wednesday June 4, 2008, 3:16 am, Over one day old
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Media Culpa
Two Swedish eyes on media and public relations.
RSS advertising back from state of hibernation
Posted Wednesday June 4, 2008, 3:16 am, Over one day old"Starting next week, we'll be rolling out AdSense for feeds to a small group of publishers, in anticipation of a full launch to all FeedBurner and AdSense publishers "coming soon".
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Growth of Flickr may be slowing down
Posted Wednesday June 4, 2008, 3:16 am, Over one day oldOn May 17, 2008, the 2,500,000,000th photo was uploaded to Flickr ( photo here ). In November last year I wrote that the first billion photos took three and a half years while the second billion took three months. Now we can assume that it took six months to get the next half a billion photos.
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Sweden celebrates National Day in Second Life
Posted Wednesday June 4, 2008, 3:16 am, Over one day old
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35 million clicks on advert in Nettby community
Posted Wednesday June 4, 2008, 3:16 am, Over one day old[Correction: Oterhals writes in his blog that Göteborg-Posten, and therefore also Media Culpa, got the figures wrong. Oterhals revealed some impressive numbers during a recent collaboration with lip balm company Lypsyl, where members could send kisses to other Nettby users.
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A new model for news consumption
Posted Wednesday June 4, 2008, 3:16 am, Over one day oldYoung media consumers have to work to get their news. They are the ones that need to create the value. So media need to deliver appealing content, designed to satisfy all four news needs in the consumption model (Facts, Updates, Back Story, Future Story) and then deliver it across all the channels.
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Fashion retailer Lindex links to blogs
Posted Wednesday June 4, 2008, 3:16 am, Over one day oldIn other words, not only does Lindex use blogs to drive traffic to their web shop but they are also able to send traffic back to bloggers by showing links to their blog posts, which in turn will encourage more fashion bloggers to link to lindex.se.
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TeliaSonera to sell iPhone in the Nordic and Baltic region
Posted Wednesday June 4, 2008, 3:16 am, Over one day old
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Schibsted shuts down Punkt SE
Posted Wednesday June 4, 2008, 3:16 am, Over one day old
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The mash-up communicator
Posted Wednesday June 4, 2008, 3:16 am, Over one day oldCommunications professional, meet your new colleague, the mash-up communicator. Can it be that within the next few years both the horizontal and vertical bars of the "T" need to expand in order to succeed in the communication industry?
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