Three Years Later & Still Doing This...
Posted Tuesday May 8, 2007, 1:22 am, Over one day oldTechnorati Tags: blogging, futility, birthday...
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Mike Manuel dissects tech PR, new media and marketing
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New Media Edumacation
Posted Thursday May 24, 2007, 1:22 am, Over one day oldNew media training and education is a big part of what I do inside Voce and truthfully, like any form of teaching, it's a mixed bag of headaches and rewards. Through my own experiences, I've really developed a heightened appreciation...
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PR 2.0, Look Past The Label
Posted Thursday May 24, 2007, 1:22 am, Over one day oldIf you haven't already, take some time to catch up on the latest stuff that Brian Solis is blogging about, particularly on the topic of "PR 2.0." I know, I know, we're all trying to avoid propagating the silly versionitas...
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Tech Know-How, A New Media Must-Have
Posted Friday April 6, 2007, 1:20 am, Over one day oldGeesh, you know, I consider myself relatively deft when it comes to the technical production and implementation of certain new media tools, but this week was *such* a kick in the balls. About mid-week I was neck deep on three...
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Social Media Musings...
Posted Friday April 6, 2007, 1:20 am, Over one day oldI'm reminded today that the offline elements of a social media program are often as effective and valuable as the online ones.... Technorati Tags: random+observations, socialmedia...
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New Media Twister, Everybody's Playing...
Posted Friday April 6, 2007, 1:20 am, Over one day oldConvergence is a tired concept, you here it all the time, there's convergence of this and convergence of that, but sadly, it's probably the best way to describe this messy little moment in time we're all in right now. It's...
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The Purposeful Conversation
Posted Friday April 6, 2007, 1:20 am, Over one day oldThe con in conversation is that it often means conversion, at least when marketers say it. Conversion of opinion and perception, conversion of loyalty and trust and in many cases, hopefully, conversion of dollars and cents. There's nothing new here...
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Third Thursday: Social Media Measurement
Posted Friday April 6, 2007, 1:20 am, Over one day oldJust a quick Third Thursday update: Measurement has long been the achilles heal of communication and marketing programs so we're returning to Palo Alto this week to talk about measurement - specifically, social media measurement - with folks from Nielsen...
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Paul Holmes PR Manifesto
Posted Friday July 20, 2007, 1:25 am, Over one day oldMan, I'm moving too fast sometimes. Case in point, Paul Holmes published a piece in the April issue of the Holmes Report titled, "Manifesto for the 21st Century Public Relations Firm" - and sadly, I didn't trip across it until...
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Social Media Measurement Deconstructed
Posted Tuesday August 7, 2007, 1:26 am, Over one day oldI know a lot of folks (myself included) have been slamming their heads against the wall for a while now, trying to grok an approach that really captures and measures the impact and value of social media. For many PR...
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