Examples of the positive impact that social media can have on individuals and organisations
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Robert Scoble sums up the issue:...it?s a real problem for a small company (or even a big one) to get noticed in today?s world. Scoble suggests companies leave product pitches as comments on his blog, but I'm not sure this is enough.
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Read An Open Letter to the "A-List" (Links)
We can ask our staff to abide by an industry association's rules, but I personally don't think this is as enforceable as getting them to abide by our rules, drawn up in consultation with our people.
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Read Social Media Principles (Links)
Read Number of Portugese (H&K) bloggers doubles (Links)
Read Crayon open for business, but where's the cute receptionist? (Links)
Every policy will need tailoring to the company in question, but here?s what we recommend everyone include: What you can and can?t say? legal and moral obligations extend to comments left on others? blogs, not just your own.
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Read Employee-Generated Content: Look Who's Talking Now (Links)
I've been away for a couple of weeks on vacation, and have been hit by an ear infection on my first day back in the office (making me deafer than usual), but here are a few things worth mentioning. He continues: The company is called crayon.
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Read Catching up: Crayon, Edelman/Wal*Mart and my book deal (Links)
Read Doodle 4 Google (Links)
Read YouTube for PowerPoint (Links)
Read Transparency in Newspaper Advertising (Links)
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