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Richard Edelman - 6 A.M.

Copyright (c) 2006, Edelman


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Hanging With the Future Leaders of PR Field

Posted Thursday November 30, 2006, 3:11 pm, Over one day old
Good for them - wish I was their age! I also went to the social hour on Friday night and then on to dinner with the fifteen leading lights of PRSSA. 2) Where They Want To Work - In my own survey over dinner, I was interested to learn that most wanted to work in Chicago, New York or Atlanta.

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Observations on the Chinese and Korean Blogospheres

Posted Thursday November 30, 2006, 3:11 pm, Over one day old
Our Asian network released findings from Edelman's third annual Stakeholder Study two weeks ago and found that in Korea, on-line media is now exactly equal in trust to newspapers at 41% while in China, stories on the Web are the #2 source of credible information about a company behind television.

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Air Pollution in Asia-The Tipping Point Is Reached

Posted Thursday November 30, 2006, 3:11 pm, Over one day old
So on a global level, one inexcusable irony that must be addressed is that despite (or because of) the environmental state of affairs in China, current emissions standards for new automobiles in China is HIGHER than US regulations, which have effectively remained constant for close to two decades.

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What is Edelman Doing?

Posted Thursday November 30, 2006, 3:11 pm, Over one day old
This will take place before the end of next week We are establishing a 24/7 hotline so our me2revolution team can review, provide counsel and apply best practice guidelines on social media programs before their implementation.

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A Commitment

Posted Thursday November 30, 2006, 3:11 pm, Over one day old


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One Step Into The Blogosphere

Posted Thursday November 30, 2006, 3:11 pm, Over one day old
We have released the Edelman Technorati study on the blogosphere in the US, UK, France, Germany and Italy. Our most important finding is that bloggers generally do cover business and specific product categories but they generally do not report on nor quote representatives from specific companies.

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FT.com Q&A

Posted Thursday November 30, 2006, 3:11 pm, Over one day old
I will be answering some questions about PR, the blogosphere and Edelman and Technorati's recent research into the non-English lanaguage blogosphere from FT.com readers at 10:00am this morning.

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From Defense to Offense - The Next Phase for CSR

Posted Thursday November 30, 2006, 3:11 pm, Over one day old
As companies assemble dedicated groups of CSR specialists (as does NIKE), I hope they will look to bolster an organization's subject matter expertise in business operations and geographies, and not look to create functions that duplicate (and compete with) PR.

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One in Ten

Posted Thursday November 30, 2006, 3:11 pm, Over one day old
My dinner companion was our new board member, Sheila Johnson, owner of the WNBA Washington Mystics and part owner of the NBA Washington Wizards. Did you know that one in twenty adults in the District of Columbia have AIDS? Give these young women a chance to see a better life and they will respond.

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Triumph of the Human Spirit

Posted Thursday November 30, 2006, 3:11 pm, Over one day old
I saw the preview of a bold theatrical presentation on bipolar disorder (also known as manic depressive illness) at an off-Broadway theater in New York City on Thursday, which was funded by an Edelman client. My father recounted her descent into manic depressive illness.

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