Thanks to a Friend of Edelman
Posted Tuesday July 25, 2006, 11:07 am, Over one day old
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Richard Edelman - 6 A.M.
His Master's Voice Turns Real
Posted Tuesday July 25, 2006, 11:07 am, Over one day oldAlter goes on to say, "It is hard to exaggerate the power of this impression of public intimacy that Roosevelt pioneered. Alter reports that Will Rogers, the cowboy comedian, said of Roosevelt's first fireside chat, "He made everyone understand it, even the bankers.
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How To Mobilize The New Players on the Field
Posted Friday July 21, 2006, 10:00 am, Over one day oldConsumer generated content and passionate dialogue with mainstream media is now part of the opportunity for public relations to contribute to the global conversation. "The best work might come from people who are not your employees." Now the best strategy is ready, fire, steer.
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Serious Case of Malpractice
Posted Wednesday July 12, 2006, 10:06 am, Over one day oldAn account person from GCI (one of Edelman's competitors) has unleashed a gratuitous attack on Jeff Jarvis, the widely-read blogger, in a comment on Jarvis' blog. Jeff Hunt is the CEO of GCI. Update: Jeff has updated his post with a note from Paul Walker at GCI.
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Get Back Onto the Field
Posted Monday July 10, 2006, 10:06 am, Over one day oldI can give you one very funny line from a restaurant wall in Monterrey, California, from the golfer Chi Chi Rodriguez, "I never exaggerate, I just remember big." I had another opportunity to debate this issue with him on CNBC while at the Fortune Brainstorm 2006 in Aspen.
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Sir Martin, Tear Down That Wall
Posted Thursday June 22, 2006, 10:06 am, Over one day oldThe media should allow consumers to take content and repurpose it...don't get caught in the new orthodoxy which is top down messaging blown out at the grass roots...there are now a million separate power curves, with real specialization by product and interest."
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Inward Investment and National Security: A PR Issue?
Posted Wednesday June 14, 2006, 1:39 pm, Over one day oldThe Exon-Florio Amendment in 1978 allowed Congress to block foreign investment if it compromised national security. 4) The Dubai Ports Deal Failed Because of Inadequate Process and Poor PR-- The U.S. doe not have an accepted definition of national security.
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Some Good Advice for CEOs
Posted Friday June 9, 2006, 9:38 am, Over one day oldI have just finished Joe Klein's new book, Politics Lost, or How American Democracy Was Trivialized By People Who Think You're Stupid. We should help CEOs to recognize that they should play the game boldly, communicating the hard truths with confidence and conviction.
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Why Bother?
Posted Monday June 5, 2006, 9:38 am, Over one day oldI got a question from an attendee that went something like this. Steve Harris, Wagoner's PR advisor (and a great guy), is quoted as saying, "Listen Rick, perception is reality...you have become the story of the company...you need positive confrontation, challenging negative news reports."
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The Fork in the Road
Posted Saturday June 3, 2006, 11:04 am, Over one day old(Check out the story in The Independent on May 29, headlined "Bush Planted Fake News Stories on American TV", citing a report by the non-profit group Center for Media and Democracy, which claims that over a 10 month period, 77 TV stations used VNRs and not one told viewers who had produced them.
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