Al Gore Pauses Green to Talk Up Consumer-Generated Media
Posted Wednesday December 12, 2007, 5:30 pm, Over one day old
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Consumer-Generated Media Blog Featured on TypePad Homepage
Posted Wednesday December 12, 2007, 5:30 pm, Over one day oldHis blog, Consumer Generated Media, helps promote ideas on marketing, consumer advocacy, multi media, and more. Keep sending feedback. Much, much more to cover! | | | | | | | | | | | |
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Did Global, Non-English Blogs Set the Tempo for Dove Onslaught?
Posted Wednesday December 12, 2007, 5:30 pm, Over one day old
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Ken Burns, World War II, Dad, and the Untapped CGM Treasure Chest
Posted Wednesday December 12, 2007, 5:30 pm, Over one day old
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How Accurate is "Mad Men?" Let's Ask An Ad Veteran (My Father)
Posted Wednesday December 12, 2007, 5:30 pm, Over one day old
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Conversational Sustainability?
Posted Wednesday December 12, 2007, 5:30 pm, Over one day old| On the third morning of Advertising Week, I received a curious e-mail from my colleague Max Kalehoff, who was smack in the middle of a panel. "Someone needs to put the word 'conversation' on hiatus -- at least for a bit." The| |message struck a chord.
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Upcoming WOMMA Summit: November 14-15
Posted Wednesday December 12, 2007, 5:30 pm, Over one day old| | | | | |If you are looking for go-go juice to feed you passion and interest around CGM and word-of-mouth, The Word of Mouth Marketing| |Association (WOMMA) will hold its 3rd Summit on November 14-15 in Las Vegas. This years theme, appropriately, is Social Media Heats Up the New WOM.
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"Here it Comes" - Dove Reapplies Consumer Fortified Media (CFM)
Posted Wednesday December 12, 2007, 5:30 pm, Over one day old
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Hey! Nielsen: Where the Black Box Meets the Soap Box?
Posted Wednesday December 12, 2007, 5:30 pm, Over one day oldNielsen, just launched to public beta. It's 100% about CGM, and has echoes of the first "consumer expression" business I started out of P&G, PlanetFeedback. In a nutshell, Hey!
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Ten Important Takeaways From Steve Jobs' iPhone Pricing Apology
Posted Wednesday December 12, 2007, 5:30 pm, Over one day oldHe's also expressing resolve to right the wrong. Key message: we can't afford to lose you! | | | Our early customers trusted us, and we must live| |up to that trust with our actions in moments like these. | | | 7.
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