Tags: ecommerce

Tags: ecommerce

The 50-50 Rule in Retail: Capturing Customer Conversations

Posted Wednesday July 9, 2008, 12:34 am, Over one day old at Phil Windley's Technometria

Ross Mayfield notes that in an Apple retails store "50% of the space is for retail sales and 50% for service and support." He goes on to contrast that with places like Fry's or Best Buy. Ross goes on: For your business online, what porportion is dedicated to retail vs. support?

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Shopper Experience and Competitive Advantage

Posted Saturday June 28, 2008, 12:34 am, Over one day old at Phil Windley's Technometria

We started off building our own ecommerce platform, then we switched to a vendor supported product. After we almost went broke, we went back to building our own ecommerce platform. Amazon is the biggest retailer because they run their own platform--not the other way around.

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Building Personas

Posted Thursday June 12, 2008, 12:33 am, Over one day old at Phil Windley's Technometria



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Web 2.0 and Ecommerce: David Friedman

Posted Wednesday June 11, 2008, 12:33 am, Over one day old at Phil Windley's Technometria

When you know what you want, you can go get it and the experience is largely good. How do customers explore your product, engage with it, and share that experience with others. They want you to stop just talking to them and begin a conversation. Customers don't really want to go see you.

Read Web 2.0 and Ecommerce: David Friedman (Links)

Social Networking and Retail

Posted Wednesday June 11, 2008, 12:33 am, Over one day old at Phil Windley's Technometria



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New Levels of Competitiveness in E-retailing: Robert Antall

Posted Tuesday June 10, 2008, 12:33 am, Over one day old at Phil Windley's Technometria

They dictated to retailers and shoppers. Segmenting customers so you can target the ones who make you the most money isn't my idea of "customer-centric." Targeting customers to extract more money from them is exactly the mentality that gets in the way of creating a great customer experience.

Read New Levels of Competitiveness in E-retailing: Robert Antall (Links)

Internet Retailer Conference 2008: Keynote by Mike Boylson

Posted Tuesday June 10, 2008, 12:33 am, Over one day old at Phil Windley's Technometria

Many have been eating the cost of shipping to compete with offline retailers, but that probably won't last. They're taking advantage of longtail principles here because they don't have room in their stores for all this merchandise, but of course, online shelf space is almost unlimited.

Read Internet Retailer Conference 2008: Keynote by Mike Boylson (Links)

Turning Shoppers Into Customers

Posted Thursday May 29, 2008, 12:33 am, Over one day old at Phil Windley's Technometria



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Infopia?s SaaS eCommerce Platform for Growing eTailers

Posted Friday May 16, 2008, 8:11 am, Over one day old at Silicon Valley, Technology, Media InfoTalk

Applying the right technology solutions to enhance business growth is something Bjorn Espenes, CEO at Infopia, is passionate about. Tags: Bjorn Espenes, SaaS, Ebay, ecommerce, infopia, inventory, online sellers, powerseller

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BT's dabs all over DABS (this headline isnot suitable for search engines)

Posted Monday May 15, 2006, 11:54 pm, Over one day old at Open (finds, minds, conversations)...

"We're delighted..." must be the most overused* press comment statement ever, and no it comes as no surprise at all to see the brand mantra repeated by Dabs.com's marketing director at the news that his firm had been bought by BT.

Read BT's dabs all over DABS (this headline isnot suitable for search engines) (Links)

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