Tags: pr
Tags: pr
China bound
Posted Tuesday April 15, 2008, 11:00 am, Over one day old at Risley Ranch
Read China bound (Links)
Filtering Communications So They Don't Drive Us Mad
Posted Monday April 14, 2008, 12:37 pm, Over one day old at the LOOSE wire blog
But how do you filter out stuff like my ditzy friend SMS-ing me at 1 am to tell me that after all she's not going to drop something off? One is not to give out your phone number. I keep a second prepaid phone around and I give that number, and that number only, to people I do business with.
Read Filtering Communications So They Don't Drive Us Mad (Links)
Why Reporters Hate PR Professionals
Posted Thursday March 20, 2008, 10:29 am, Over one day old at the LOOSE wire blog
Peter Shankman recently told the story of how lazy/dumb/thoughtless PR types can be when he forwards a journalist request and gets mostly lame and irrelevant replies. Now that's gotten too large he's set up a website and list, to which PR and industry types can subscribe.
Read Why Reporters Hate PR Professionals (Links)
Measuring The Big Story
Posted Sunday March 9, 2008, 1:59 pm, Over one day old at Andrew Lark
In short, based on studying the impact of certain news articles on business results and in stock price you standardize on a definition of stories that have the most impact -- call them "Top Stories". The performance of these stories then flow into core business metrics...
Read Measuring The Big Story (Links)
More trust in business than in government says Trust Barometer
Posted Wednesday February 13, 2008, 1:12 am, Over one day old at Media Culpa
"Global companies headquartered in Sweden, Germany, and Canada are the most trusted; companies headquartered in China, Mexico, and Russia are on the bottom of the list", the press release says. Respondents also have more trust in a regular emplyoee than in the company CEO.
Read More trust in business than in government says Trust Barometer (Links)
I'm joining Burson-Marsteller
Posted Wednesday February 13, 2008, 1:11 am, Over one day old at Media Culpa
Read I'm joining Burson-Marsteller (Links)
What's so wrong about "audience?" - another social media press release flap
Posted Wednesday January 31, 2007, 4:42 am, Over one day old at Marketing Roadmaps
Read What's so wrong about "audience?" - another social media press release flap (Links)
JMW redesign - a sneak preview
Posted Tuesday January 30, 2007, 5:54 am, Over one day old at Media Culpa
Read JMW redesign - a sneak preview (Links)
Ramping up for the Super Bowl
Posted Friday January 26, 2007, 5:11 am, Over one day old at POP! PR Jots
The Super Bowl is coming. The value of the press can help get a brand name in the popular lexicon, help reach consumers - all because a good number of people watch the Super Bowl more for the advertisements than the game itself.
Read Ramping up for the Super Bowl (Links)
Social Media and Public Relations: The Press Release Is Dead
Posted Wednesday January 24, 2007, 10:03 am, Over one day old at /Message
Nope, it would be available solely to the few media-savvy. | | | Most people I talk to outside of my work (neighbors, family, people I see at my religious institution) don?t even read blogs, no less understand what RSS is.
Read Social Media and Public Relations: The Press Release Is Dead (Links)
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